WEB SERIES
Gorilla in the Greenhouse
An action-packed web show and educational site that inspires kids to take real-world steps towards a healthier environment. One part Scooby Doo and one part Yoda, the two-part animated series follows a band of kids and their friend, a wise Green Gorilla named KJ as they try to solve environmental challenges. Each 8-minute show ends with a music video.
Website: GreenGorilla.com features blogs, actions and related videos for kids to learn about green issues.
Client: Created for SustainLane Media, distributed by National Geographic Kids.
Role: Executive Producer, Creator, Writer, Lyricist, voice of the evil Wormulus.
VIRAL WEB FILMS (for Free Range Studios)
The Mouth Revolution
Live-action film depicting a group of mouths refusing to eat any more crappy food and stage an 'International Shut Up.'
Website: Accompanying website featured an 'upload your own mouth to join the revolution' tool as well as online actions from various food organizations.
Client: Annie's Naturals.
Role: Producer, Mouth, Social action tool producer.
A penguin and a polar bear leave their melting native homes in hopes of attracting some attention to the Global Warming issue' by taking over a reality TV show.
Client: NRDC
Role: Producer and voice of Flip
In this parody of the Da Vinci Code, Animal symbologist Robert Penguin and the dashing agent Sophie Minnow race to expose the extinction crisis.
Web Site: Accompanying web site included an interactive map depicting species hotspots.
Client: Harvard Center for Health and the Global Environment and the Buckminster Fuller Institute.
Role: Producer, Site Producer and voice of Inspector Vache.
The Meatrix 2.5
The third of the incredibly popular Meatrix series, sending Leo to save Moopheus from being processed at a factory farm.
Client: Participant Media
Role: Producer
Bettah
A 'spy v. spy'-like walk through depicting a comical short history of technological innovation. Created to promote the 100mpg plug-in hybrid.
Client: Cal Cars Initiative
Role: Producer
Sam Suds and the Case of the Poison Plastic
A film noir animation starring soap bar PI Sam Suds on the trail of a PVC duck.
Client: The Center for Health and Environmental Justice
Role: Producer
Backwards Hamburger
A music video that follows a hamburger backwards from the drive thru, to the truck, to the freezer, to the cow.
Client: Created for Participant Media
Role: Producer
USER GENERATED CONTENT
HOPENHAGEN LOCAL ACTION CHALLENGE
Social Action Campaign: 8 weeks. 50 Cities. SustainLane's Local Action Challenge was a way to make a difference on the ground level. As global decision-makers prepared to hammer out a new climate treaty at the December 2009 Climate Conference in Copenhagen, the Hopenhagen movement inspired local, on-the-ground action in communities across the US to grab a camera, and join the movement.
Client: Created for Hopenhagen, in partnership with Ogilvy Earth.
Role: Developed creative concept, overall action strategy, creative directed, managed partnership.